Steve Buttry of Allbritton Communications linked first on March 10, 2010 at 5:56PM EST
Steve said: Great advice for journo students (& pros & non-journos) on selling & tending personal brand, from @timmcguire
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Melissa Ludtkeof Nieman Reports March 11, 2010 at 11:53AM EST
Melissa Ludtke said: Tim McGuire, who teaches about the business of journalism at Arizona State University’s Walter Cronkite School of Journalism and Mass Communication and was editor of the Star Tribune, explains why j-school students need to establish "a personal brand."