Joey said: Proof of what we've all suspected. If people are following you, they care. Quote:
The study of over 1500 consumers by market research firm Chadwick Martin Bailey and iModerate Research Technologies found that 60% of Facebook fans and 79% of Twitter followers are more likely to recommend those brands since becoming a fan or follower. And an impressive 51% of Facebook fans and 67% of Twitter followers are more likely to buy the brands they follow or are a fan of.Added: March 12, 2010 at 11:45AM EST
Joey said: The Music Industry may be coming around internationally to the realities of the Internet economy, but the fact that Spotify hasn't yet made an appearance in the US indicates the RIAA is probably not so hip. Quote:
Mr Wells disclosed that Spotify is paying Universal Music Group a royalty per user in only two of its territories: the UK and Spain.
In its other four territories: Sweden, Norway, Finland and France, Spotify pays the record labels from the money generated by subscriptions and advertising and not on a per user basis.Added: January 22, 2010 at 9:32PM EST
Joey said: An anecdotal look at using Google AdWords to drive business. Lessons:
• Must calculate the number of clicks paid to Google to sales on site
• Spending $50/customer for the above figure can be expected.
• Round the clock monitoring is critical. Added: December 25, 2009 at 1:16AM EST
Joey said: A good look at the business model of a french classifieds site.
• They charge for additional options (e.g. an urgent label) unlike craigslist
• They have blocked other classifieds sites that aggregate classifieds because these other sites (unlike google) eventually want to charge per click through. Added: December 22, 2009 at 5:30PM EST
Joey said: This, this is why industry dies. They stop innovating because they let the bean counters get in the way. Business works because people love a product. Make it all about the money, and you've doomed yourself to eventual failure. Quote:
And now here we are. Right here in your own backyard, an American company creates a brilliant phone, and that company hands it to you, and gives you an exclusive deal to carry it — and all you guys can do is complain about how much people want to use it. You, Randall Stephenson, and your lazy stupid company — you are the problem. You are what’s wrong with this country.Added: December 14, 2009 at 9:04PM EST
Joey said: Good break down of what can be charged for online. Paid content advocates keep this in mind.
Awesome chart too. Quote:
You probably can charge consumers for two things: (a) exclusive entertainment content and (b) authoritative information that helps them hang on to more of their money.Added: November 23, 2009 at 9:51PM EST