Joey said: Fantastic that they've finally realized it. I do wonder if Mr. Keller fully understands what he said. Quote:
"The New York Times is now as much a technology company as a journalism company," its executive editor Bill Keller said recently.Added: March 16, 2010 at 1:01PM EDT
Joey said: Looks like the music industry might have leveled off. Digital revenues are now gaining faster than CD revenues are falling. Added: March 16, 2010 at 1:44AM EDT
Joey said: A primer on how to conduct an interview. Worth reading. Quote:
Some interviewers interpret this as an endorsement of "gotcha" questions, but man, few things are more tiresome than "gotcha" questions. (Need I invoke the wan spectacle of Terry Gross going on the attack when presented with a guest too far outside her own ideological realm?) I mean more the sort of surprise one feels when presented with an entirely different way to think about something familiar. It's the wonderful surprise produced by framing and approach, not the deadening surprise produced by the j'accuse.Added: March 15, 2010 at 12:29AM EDT
Joey said: For those who are worried about personalized advertising adversely affecting privacy, be very afraid. This system is designed to know when you buy something and instantly stop showing you ads for the product you just bought and pivot to relevant accessories or something else entirely.
I say: thank you! I'm sick of seeing ads for things that I have no interest in buying or have already bought. Added: March 13, 2010 at 3:03PM EST
Joey said: For future reference… Quote:
If you trust your writers and editors, whom you presumably hired and continue to employ because they are smart and capable, then let them use social media for what it was meant for: engaging with readers in as many ways as possible. Don't get consumed with fear about a loss of control over them - embrace it.Added: March 12, 2010 at 1:04PM EST
Joey said: Proof of what we've all suspected. If people are following you, they care. Quote:
The study of over 1500 consumers by market research firm Chadwick Martin Bailey and iModerate Research Technologies found that 60% of Facebook fans and 79% of Twitter followers are more likely to recommend those brands since becoming a fan or follower. And an impressive 51% of Facebook fans and 67% of Twitter followers are more likely to buy the brands they follow or are a fan of.Added: March 12, 2010 at 11:45AM EST