Coverage of Publish2 from around the Web.
"Breaking Promos is no less a disrupter. It uses social media, but with what strikes me as an ingenious twist." Read the full story - "Scott Karp of Publish2 posits that self service is the winning alternative to the sales forces and has positioned his company’s new product BreakingPromos as a self service ad platform for local media." Read the full story
"New self-serve ad option allows local news sites to make money by displaying Facebook updates for local businesses" Read the full story 
"The app, underpinned by Publish2’s HTML Tablet App platform, features a curated homepage and content from The Chronicle’s Publish2 network — the Northwest News Exchange regional cooperative and national sources including ProPublica, GlobalPost, The Doctors HealthSmart column from USA Weekend, Credit.com, and TechCrunch." Read the full story - "Washington newspaper the Chronicle has launched an FT-style web app for iPad, bypassing Apple and including it in its paid subscription bundle" Read the full story
"Content exchanges help news organizations work together toward the common goal of providing in-depth coverage of a topic with fewer resources. Publish2 is a startup offering a service called News Exchange, a peer-to-peer marketplace where publishers can create content-sharing networks for topics such as local or feature news. Publishers can also distribute their content, essentially creating their own news wires and deciding how much to charge for it." Read the full story 
"They have been around for a while and have had significant traction within the news industry. Publish2 is attempting to recreate the traditional newswire by making content easily sharable among disparate media partners with incompatible content management systems. Content is shared and virtualized in the cloud and can be picked up by any partner and formatted directly for its specific CMS." Read the full story 
"If his service does what he says it does," said [Roger Plothow, editor and publisher of the Post-Register in Idaho Falls and one of the more vocal would-be AP dropouts], "I'll be lining up for it and so will a lot of other people." Read the full story 
"It's got great potential," says Ryan Pitts, senior editor for digital media at the Spokesman-Review in Spokane, Wash., one of the sites where the system is in beta testing. "Sharing content is something we already do, so something that makes it easier that's not outside our current workflow is great for us. It's another tool in our toolbox." Read the full story 
Publish2 announced News Exchange with something of a bang. The aim, the start-up boldly stated, would be to disrupt the business model of The Associated Press: "Craigslist it," as founder Scott Karp said. The News Exhange platform seeks to open up the traditional newswire – of which the AP is the dominant US example – and create a set of custom wires geared more towards sharing and collaboration. Read the full story 
Summer's brought a growth spurt for Publish 2's News Exchange. Last week, the cooperative distribution platform announced some big-gun content partners: ProPublica, GlobalPost, Texas Tribune, and Texas Watchdog. And today, it introduced another one: Demotix, the citizen-and-freelance-journalism-driven photography site. Read the full story 
We covered Demotix a while back when they launched. Since then they appear to be slowly cracking the business model of a crowd-sourced news, pictures and video agency, something that has been tried before to limited success. It's just announced a deal with Publish2 News Exchange where it will distrubute content. That means a much wider distribution for Demotix via Publish2, especially to the cruciual US market. With the addition of Demotix to News Exchange, newspapers will also be able to buy photos a la carte. Read the full story - "Pro-am photojournalism website Demotix will join forces with award-winning start-up Publish2 as part of a new photo sharing network for newspapers." Read the full story
- What the News Exchange and its creators do want, Sholin said, is to broaden the ecosystem of access when it comes to the wire content available to newspapers. Read the full story
Publish2 expedites the process by handling the logistics of file transfers, graphics and tailored story formatting. It can also automatically import syndicated digital content to the print editions of newspapers. The network is scalable, meaning that publishers can create networks with as many members as they like - from hyper-local content clubs with just a few members to consortia that are national in scale. Read the full story - Publish2 is taking a swing at the newswire mammoth – they un-lovingly call it an inefficient monopoly – by launching a platform that allows newspaper publishers and other media organizations tap the vast amount of quality content already available for free on the Web (we don't mean to brag, but TechCrunch was one of the examples cited by the startup on stage. Read the full story
The News Exchange enables newspapers to replace AP content subscriptions with web content, and in exchange web producers are able to showcase their brands in print. As Karp points out, print publishing and distribution still drive newspaper operations, even its web production, which sometimes is nothing more than a dumping ground for stories from the day's paper. Read full story
"Is this kind of exchange the key to reshaping the newspaper industry and putting it on a sounder footing? I think so." Read full story
The company claims that its new product, which launched today at TechCrunch's Disrupt conference, will help publishers avoid the high costs associated with the AP for equally high-quality and free content from around the web. Rather than purchasing content from the AP, the Publish2 News Exchange connects web publishers with print publishers to distribute content to anyone at anytime. The web publishers benefit by having their brand syndicated in print. Read the full story 
According to CEO Scott Karp, News Exchange gives publishers a legitimate content sharing alternative to the AP, a cooperative he calls an "obsolete inefficient monopoly, ripe for disruption." Read full story
If this technical integration actually performs well, that's pretty important. Many news organizations face increasingly constrained options because they rely on entrenched, large, hard-to-update, print-focused content management systems. These systems are typically very picky about content formats. It often takes time and effort to integrate content produced by more modern CMSs into these systems—at least, if you want to run that content in print, rather than online only.Read full story
In 2010, it's pretty clear that the real associated press is comprised of thousands of strong credible voices breaking news and doing sharp analysis on any topic you can name — not a vast network of expensive reporters churning generic content and a revenue model based on overcharging for the privilege of distributing that content. Finally, there's a service out there that recognizes that fact and is set to help get those voices more eyeballs, especially those eyeballs that are still glued to the proverbial fish wrapper, all while reducing costs for newspaper publisher. Read full story
The Publish2 News Exchange represents an open challenge to the AP. The service allows publishers to create customized content-sharing networks of varying size, whose members agree to syndicate Web content for each other's use. Read full story- Publish2 provides the enabling technology without the restrictions and heavy licensing fees that the AP charges its members, Karp said. Publishers can create their own newswires for their original content and distribute it to the entire network or selected partners. Each publisher determines the terms of use for its content and whether (and how much) it will charge for it. Read full story
Look out, Associated Press: Here comes Publish2 News Exchange. OK, perhaps the new Web-content aggregator's stated goal of "disrupting the Associated Press monopoly over content distribution to newspapers" is a bit lofty, but hey, might as well aim high, right? Publish2 News Exchange announced its launch Monday at TechCrunch Disrupt at St. John's Center Studio in New York, repeatedly stressing its goal of taking on the AP. Read full story- This isn't the first news service to threaten the AP's traditional dominance in wire service reporting. In May, a social network for journalists, Publish2, launched a new online news exchange service that allows publishers to create customized content-sharing networks of varying size, whose members agree to syndicate Web content for each other's use. At launch, the Publish2 News Exchange included newswires created by TechCrunch, Engadget, Politics Daily, Daily Finance, AOL Small Business and the Huffington Post Investigative Fund. Read full story
